Saif and Sound is an award winning DJ and one of the most reputed personalities in the Middle East. Having taken part in some of the region’s biggest events, Saif’s ability to perform at the highest level comes as second nature.
Saif began as a record breaker, he was the youngest radio host at the age of 19. Inspired and driven by his passion for music and entertainment, Saif spent over seven years speaking and entertaining millions across the country on 104.8 Channel 4 and 104.1 & 100.5 Radio 1. His unique style on the radio has earned him a reputation as one of the region’s favorite hosts, consistently providing the best music, latest controversial topics and interviewing the biggest starts from Rita Ora, Sean Paul, French Montana, Akon, Craig David, Tiesto, Mark Ronson, and more!
Away from the radio, Saif put his stamp on some of the biggest events including the 2017 & 2018 FIFA Club World Cup, 2019 AFC Asian Cup, Abu Dhabi F1 Grand Prix and 3 editions of Beats on the Beach alongside J. Cole, Travis Scott, Jason Derulo and more! This reputation has led Saif to open up for the world’s biggest artists; Coldplay, Katy Perry, Nicki Minaj, Cheb Khalid, Sam Smith and more! His ability and passion for entertaining a crowd has led him to host brilliant events such as the Sharjah Entrepreneurship Festival, What's On Awards, Terry Fox Run, ITU World Triathlon to name a few.
Saif versatile skills has made him a household name in the nightlife scene. Brushing shoulders with A-List celebrities and spinning at prestigious venues such as Mad Yas Island, Billionaire Mansion, BOA Dubai, People by Crystal, Saadiyat Beach Club and many more. He took his talent overseas performing in Miami, London, Germany, Saudi Arabia and more.
Saif’s ability to connect with fans across the globe goes partly in thanks to his engaging social media activities. With over 50K followers, you can gain an insight into Saif’s busy day to day life and all his endeavours. He has collaborated with Nissan, Timberland, Dsquared2, Mall of the Emirates and Sennheiser.